Introducing
Bad Idea No. 5
Inspired by Bright Crystal
The scent stack
Floral, flirty, and just a little bit reckless. Bad Idea No. 5 opens with a juicy hit of pomegranate and yuzu, softened by fresh peony and magnolia that say “I’m sweet,” before a sultry drop into amber and mahogany that whispers, “...but not that sweet.”This one’s for when you know better — and do it anyway.
What “Diamond-Filtered” Means
- Finish, not flavor. Diamond-filtered is our post-blend finishing step—it refines clarity; it doesn’t add a “diamond smell.”
- Proof inside. Each bottle includes a real lab-grown diamond as a keepsake of the craft.
- Why we do it. It’s our signature—an unapologetic detail that matches the attitude of the scent.
Why It Hits Different
Real Diamond
Inside
Diamond Exchange Program
Luxury That
Lasts
Unapologetic
Ingredients
Vegan & Cruelty
Free
Our Perfumery Standard
- Perfume-grade (eau de parfum) built for all-day wear.
- IFRA-compliant materials; vegan & cruelty-free.
- Created with award-winning independent perfumers behind launches for global luxury houses
Because chaos deserves Diamonds!
We could’ve stopped at just the fragrance—but where’s the fun in that? Each bottle is infused with a real diamond because art girls, gallery boys, and whimsical weirdos deserve to sparkle in ways that don’t make sense. And no—it doesn’t raise the price. It just raises the vibe.
Buy Now
★ ★ ★ ★ ★
"This smells like if my impulsive decisions were bottled—in the best way. Fresh, floral, but with a little chaos underneath. Obsessed."
Customer Reviews
Maya G.
Accidentally iconic
This smells like if my impulsive decisions were bottled—in the best way. Fresh, floral, but with a little chaos underneath. Obsessed.
Chloe R.
WOW! just wow
Wore this to an art show and three people asked what I was wearing before I even got to the wine table. 10/10.
NINA K.
Love it!
Honestly? At first, I thought it was too floral for me. Then 20 minutes later it settled into this musky-soft vibe that I can’t stop sniffing. Now it’s my go-to.
